Comments on: New Video http://www.metafluence.com/the-evolution-of-video/ This is beyond marketing, it is manipulation Fri, 21 Nov 2008 20:46:51 +0000 http://wordpress.org/?v=2.6.2 By: A critique on the changing face of video and MTV’s new website in order to discuss challenges facing rich media web designers at Metafluence http://www.metafluence.com/the-evolution-of-video/#comment-241 A critique on the changing face of video and MTV’s new website in order to discuss challenges facing rich media web designers at Metafluence Sun, 03 Dec 2006 00:24:53 +0000 http://www.metafluence.com/?p=5#comment-241 [...] I recently wrote about the new video era. The basic idea was that because of limited bandwidth and lack of technological answers, Internet video has not been a threat to the stranglehold of broadcast TV. Users still want HD quality video and full digital surround sound when they are watching Grey’s Anatomy. Comcast is one company working hard to bring that quality level online so they can position themselves as a connectivity leader in the new IPTV era. They are already a broadband ISP, an Internet telecom, and on-demand content provider. And, while they do have an intelligent strategy for leveraging their huge broadband network infrastructure, I think they’ll lose their on-demand content services to online channels. That’s right, I said online channels, and not ABC, NBC, or CBS. The channel market is being shaken up by players like MusicPlusTV.com, who just landed their first round of financing to become one of the first breakout IPTV stations on the net; offering live programming and archives via podcasts. Traditional channels will have a lot to learn from those that already understand the online arena. At the same time Oldschool-but-savvy channels like MTV are not going to just sit their and let a new kid on the block take over their decades old reputation as the channel of cool. Right now, MTV doesn’t offer live programming on their website. Their site is more like an add on to their cable channels, which is not to say that their website is not good. In fact, the new MTV.com is a big part of why I’m writing about this post. They just redesigned their website, offering Flash and HTML versions. [...] [...] I recently wrote about the new video era. The basic idea was that because of limited bandwidth and lack of technological answers, Internet video has not been a threat to the stranglehold of broadcast TV. Users still want HD quality video and full digital surround sound when they are watching Grey’s Anatomy. Comcast is one company working hard to bring that quality level online so they can position themselves as a connectivity leader in the new IPTV era. They are already a broadband ISP, an Internet telecom, and on-demand content provider. And, while they do have an intelligent strategy for leveraging their huge broadband network infrastructure, I think they’ll lose their on-demand content services to online channels. That’s right, I said online channels, and not ABC, NBC, or CBS. The channel market is being shaken up by players like MusicPlusTV.com, who just landed their first round of financing to become one of the first breakout IPTV stations on the net; offering live programming and archives via podcasts. Traditional channels will have a lot to learn from those that already understand the online arena. At the same time Oldschool-but-savvy channels like MTV are not going to just sit their and let a new kid on the block take over their decades old reputation as the channel of cool. Right now, MTV doesn’t offer live programming on their website. Their site is more like an add on to their cable channels, which is not to say that their website is not good. In fact, the new MTV.com is a big part of why I’m writing about this post. They just redesigned their website, offering Flash and HTML versions. [...]

]]> By: John Trent http://www.metafluence.com/the-evolution-of-video/#comment-8 John Trent Mon, 02 Oct 2006 07:06:59 +0000 http://www.metafluence.com/?p=5#comment-8 The move is being made from cable services to online. CBS is offering downloads of there episodes online (or at least they were at one time). Once there is more technology that isn't so hard to set up and use for watching that content on your TV (cuz there is ways right now, my friend and his dad have it set up at his house and its great). I'm excited to see the new portable system that Microsoft is coming out with. The Zune looks like its definately a very strong competitor to the iPod. The video viewing is in actual widescreen, the content sharing and content buying system is on a whole different level than the iPod. Not to mention it still looks pretty good as well, nice sleek design, microsoft actually didn't make it TOO fancy looking. Not sure of the price comparison. But I heard something like 250 for 30 gigs. Which is definately cause for concern for Apple considering there money really is coming from iPods more so thank computers these days. But, i'll stop now because i have somewhat gone off topic and on a tangent. I'm really loving this blog though, the more I read the more I want to read. The move is being made from cable services to online. CBS is offering downloads of there episodes online (or at least they were at one time). Once there is more technology that isn’t so hard to set up and use for watching that content on your TV (cuz there is ways right now, my friend and his dad have it set up at his house and its great).

I’m excited to see the new portable system that Microsoft is coming out with. The Zune looks like its definately a very strong competitor to the iPod. The video viewing is in actual widescreen, the content sharing and content buying system is on a whole different level than the iPod. Not to mention it still looks pretty good as well, nice sleek design, microsoft actually didn’t make it TOO fancy looking. Not sure of the price comparison. But I heard something like 250 for 30 gigs. Which is definately cause for concern for Apple considering there money really is coming from iPods more so thank computers these days.

But, i’ll stop now because i have somewhat gone off topic and on a tangent. I’m really loving this blog though, the more I read the more I want to read.

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